There are some great companies working in the OpenSim ecosystem. Unfortunately, many of the customers who would benefit from their services never get to know about them because of a lack of outreach and marketing. Everybody suffers. The customer’s needs don’t get met because they settle for a product orRead More →

There are only four days left to get your proposal in for this fall’s OpenSimulator Community Conference. Last year, around 350 people attended the conference, and more than 3,000 watched the 40-plus videos posted online. The conference was also a great opportunity to network with potential business partners and technology experts.Read More →

In celebration of the fact that Hypergrid Business has had more than 20,000 readers this month — a record high — I’ve been looking at the design of our advertising sales page. I’d been leaving this for last because for me, like for many people, this is the least fun part.Read More →

Linden Lab is working on a next generation virtual world that would not be backwards compatible with Second Life, said Radegast viewer developer Latif Khalifa in a post at SLUniverse today. According to Khalifa, Linden Lab CEO Ebbe Altberg broke the news today at a meeting with third party viewerRead More →

I love watching YouTube demos of new Oculus Rift titles, and am a fan of PewDiePie and folks like him. Last night, however, I watched an Oculus Rift review video that wasn’t the typical player-scared-by-creepy-shadow or man-scared-by-rollercoaster or grandmother-astounded-by-Tuscan-villa. It was an opera, Senza Peso, reviewed by emart. I’ve been trying toRead More →

Two leading OpenSim hosting vendors — Kitely and Zetamex — both announced major site redesigns this week. But only one can be the winner of our first site vs. site, head-to-head redesign competition. And, before you start yelling, I understand that these two sites have different purposes, and service differentRead More →

The Tropical Paradise Virtual World grid shut down with no warning to either its residents or its staff, one of the employees told Hypergrid Business today. “Today, everything — including the grid, the website, Facebook and Twitter — were taken down without any prior notice or warning to anyone,” saidRead More →

Today, I decided that what my gates were missing were sound and light effects. Other gates had whooshing noises and particle explosions — I wanted them, too. I couldn’t find any that I liked. Maybe I didn’t search hard enough but anyway, I looked up the instructions for llPlaySound andRead More →

Today, I helped an OpenSim entrepreneur, known to the metaverse as Minethere Always, come up with a visual style for her ads and website, using a super slimmed down version of the branding process that an agency would use. She might decide to go into a totally different direction, whichRead More →

If you’re like me, you’ve been downloading OAR files like crazy. For example, I’ve got a full set of Linda Kellie OARs — just in case. And the Hyperica hyperport redesign keeps generating new OARs, since we want to save a copy at every major step in the process. Up untilRead More →

Since I last checked out grid-worthy WordPress themes, many more gorgeous, free, responsive themes have hit the market. Here’s a roundup of a few I’ve collected, thinking, “Wow, this would make a great grid website!” because they have a strong focus on images. These themes illustrate some of the other things IRead More →

I’m always playing around with hypergate scripts, trying to make them easier to use. This particular script works by getting the name of your destination from the object’s name, and its hypergrid or local address from its description. The gate itself is just a flat panel in two pieces, theRead More →

I’ve been asked for some marketing advice recently, and realized that other people might benefit from it as well. I’ve written on this topic before, but it hasn’t made much of an impact! So I’m revisiting it again. I truly believe that OpenSim is a great platform, and what itRead More →

CORRECTION: AviWorlds did, in fact, respond to my request for comment. I was wrong. The 1,000-plus regions that were listed as active on the grid were self-hosted by a grid resident and thus not always up. It is my policy to count regions as active in these cases. In addition, several peopleRead More →

On Thursday, the Federal Communications Commission voted 3-2 to begin a four-month public comment period about new rules billed as meant to protect and promote an open Internet. For example, under the new rules, “priority service offered exclusively by a broadband provider to an affiliate should be considered illegal until proven otherwise.” However, accordingRead More →

We all know about the downsides of bubbles — the investment of time and money in hopeless projects, the over-inflated expectations, the fact that hype is all you see everywhere you go. But whether you call a bubble, a boom, or, per the Gartner hype cycle, the “peak of inflatedRead More →

I get invited to a lot of virtual meetings. Every week, I’m on conference calls, video calls, and in in-world meetups. Lately, because of the particular projects I’ve been involved in, the proportion of virtual meetings has gone up. In many cases, the proponents were lobbying for a particular platformRead More →

In a recent discussion, a reader suggested that High Fidelity might become a worthwhile replacement for OpenSim. The same had been said before, about Blue Mars, and about Cloud Party — both of which are now gone. But it made me think. What features would a platform have to haveRead More →

I gave a talk about virtual reality yesterday in Boston at a conference of the Society of Professional Journalists. The main goal of the presentation was to explain what virtual reality was, give a few examples of virtual reality currently being used for business, and discuss some ways in whichRead More →

We’re in the process of redoing the Hyperica hyperport. Part of the process is updating all the gate scripts. Over the past couple of weeks, I’ve gone through and got rid of all the non-working scripts, so all the gates on hg.hyperica.com:8022 are usable. It doesn’t necessarily mean that theyRead More →

It’s hard to tell from the Kitely home page, but the $14.95 price plan is not Kitely’s best deal.   It can take a bit of hunting around to find it, but, buried deep on the Kitely services page, there’s another option — a $19.95 “Premium Account” that comes withRead More →

I just realized that I’ve been writing about OpenSim for five years, and never wrote an article addressing the question: What is OpenSim? The closest I got was an article titled “What is OpenSim standard time?” Which, of course, isn’t quite the same thing. So here goes. What is OpenSim?Read More →

A couple of days ago, in Utopias, dystopias, and other traps, I wrote about the pitfalls of imaging a future whether either everything is completely awful, or unimaginably perfect — which often turns out to be secretly awful, anyway. Other than digging a deep, deep hole and cowering in it, there’s reallyRead More →

As a dork, I’m a huge fan of science fiction. But, over time, I’ve switched from reading books to watching movies. That’s because, for me, it’s a little easier to suspend disbelief in a movie theater. With books, there’s too much opportunity for me to have — imaginary — argumentsRead More →

Which ever way things go, with virtual reality, we’ve got to get in gear. For me, this means getting organized and productive. To help the process along, this week I’m reading The Secret to Peak Productivity by Tamara Myles. It’s all about the value of clear, concrete goals, and priorizing. For example, I’veRead More →

Last week, I posted the Easy Sticky-Note Script. This week, I wanted to expand on this idea, of having text automatically created on signs, by creating a hypergrid-enabled teleporter system. The idea is that you’d rez the navigation object, change its description, and it would automatically add itself to yourRead More →

After Sony made their Project Morpheus announcement, and the Oculus Rift won best of show at CES, and rumors began flying around about Microsoft planning a virtual reality product, I knew I had to get my act in gear. Mass adoption of virtual reality is coming, and while it’s takenRead More →

So there I am, making plans to redo the website, and put out some special reports and I realized that what I was really missing was an in-world project planning board. Now, last time I just used a Google document and media-on-a-prim, but this time I wanted something a littleRead More →

Journalists know that the best ways to get the public’s attention are sex, money, violence — and rankings. This is why when there’s an important story to be covered that the public needs to know about, but it doesn’t involve any of the first three topics, rankings come into play.Read More →

Virtual reality is finally starting to hit the prime time, with the Oculus Rift taking Best of Show at the Consumer Electronics Show and Sony unveiling its own headset, Project Morpheus, at the Game Developers Conference this week. This isn’t the same virtual reality that flopped big in the 90s.Read More →

A couple of months ago, I wrote an article titled 8 best grid websites, and followed it up with Nice WordPress themes for a grid a few days later. While I still love the FrancoGrid website and think it looks great, it turns out I was very, very wrong aboutRead More →

Back when I met regularly with my mastermind business support group in Shanghai, we asked each other this question on a regular basis: “Are you working IN your business, or ON your business?” Working in the business means that you’re doing a job. If you run a restaurant, you’re cookingRead More →

I first wrote about wanting a content management system for a virtual environment in 2009, when I was just getting started in OpenSim. I’m revisiting the topic now because I’ve continued to think about it ever since, because nobody has built one yet, and because the imminent arrival of the OculusRead More →

Not too many people saw the 2009 movie Surrogates in which Bruce Willis plays both his old, gnarly self as well as a plastic, youthful-looking robot version of himself. In the still above, Bruce Willis is sitting in a recliner, wearing a comfy bathrobe, about to lie back and put onRead More →

New grid owners who skimp on sales and marketing often rely on word-of-mouth to bring in users. But what many don’t realize is that word-of-mouth usually doesn’t just happen by itself. Here are some ways to help create and growth word-of-mouth buzz for your grid. 1. Have stuff worth talkingRead More →

Over the weekend and the previous week I must have looked at hundreds of grid websites for the February stats and grid news report. And I’m seeing a lot of grids — a whole lot of grids — that haven’t put any effort at all into their websites. This isn’tRead More →

As part of my New Year resolutions — and in response to the growing interest in OpenSim — I’ve been planning a couple of ebooks, to sell through this website, on Amazon, and through other channels. The goal is to make OpenSim more accessible to a wider audience. Please helpRead More →

Nothing gets the juices going like a little friendly competition. In updating our advertising demographics and getting our Google analytics for 2013 — we had over 125,000 unique readers! yay! — I got curious about how Hypergrid Business stacked up against other publications that cover OpenSim and the hypergrid on aRead More →

Chances are, there are few regular readers of Hypergrid Business who aren’t aware that we’re at the dawning of the age of virtual reality. The metaverse is coming. We’ll all soon be regular visitors to the Matrix. Snow Crash will be crashing. Our virtual streets will be paved with goldRead More →

Dear Linden Lab board of directors: I just heard that CEO Rod Humble is stepping down. I guess you guys will be looking for a new chief? I’d like to suggest some questions to ask yourselves as you decide the future direction of the company. Now, you might think thatRead More →

I am my own boss, and probably many of you are, as well. And even if you aren’t doing this virtual world stuff full-time yet, you might be planning to, or running a grid, consulting company, or virtual products store as a side business. And you know how hard itRead More →

Every month, when I do the grid survey report, I mentioned that all I can report on is the stats from those grids that are reporting those numbers. Some public grids don’t report their stats, and many grids aren’t open to the public at all, but are run by companies,Read More →

I love promoting the hypergrid, so if you have an event, store opening, land sale, or anything else of potential interest to hypergrid travelers, I can run a free ad for it on the Hyperica website. Here’s what you have to do. Create a lively image The ad should beRead More →

It’s the start of a fresh year, and some Hypergrid Business readers are finally taking the plunge and starting their virtual world businesses. The first question many of them ask is, “I much should I charge?” The following are some rules of thumb. How much to charge for region rentalsRead More →

Last month, I suggested that one problem with Bitcoin is that anyone can set up an alternative currency similar to it, and there is no practical obstacle to people switching over. By comparison, there are lots of practical obstacles to switching from other currencies. If, say, you decided one dayRead More →

I understand that virtual worlds are a new thing, and that companies need to experiment with business models and pricing structures to see what fits the market best. And I’m totally in favor of lowering prices, simplifying pricing structures, or providing more options for customers. But I don’t understand whereRead More →

Update 4: We’re back on Google! Yeay! The problem turned out to be in the htaccess file, which had mysteriously mutated so that it was blocking search engines. So, overall, I’m happy with my experience with Dreamhost. The first few solutions they offered didn’t work, but each time I came backRead More →