Best Western International, Inc. recently announced it will use virtual reality to allow customers tour guest rooms, hotel lobbies and other amenities at any of their North American hotels in immersive 360-degree video before they check in. “Walking into a lobby or guest room leaves an indelible impression on what kind of experience will follow,Read More →

Shangri-La Hotels and Resorts today announced the first-ever integration of virtual reality experiences into worldwide hotel sales efforts. The group has rolled out Samsung Gear VR headsets across all Global Sales Offices and produced immersive 360-degree videos for over a quarter of its 94 hotels and resorts. Nearly half ofRead More →