IMAX

IMAX to open first European VR theater this year

Press release: IMAX and ODEON & UCI Cinemas to launch first IMAX VR center in Europe Groundbreaking Agreement Ushers in Next-Generation of Immersive Entertainment Experiences to ODEON’s Printworks Multiplex in England LONDON – IMAX...

IMAX VR rollout to begin this year

IMAX will begin its virtual reality roll-out as early as the end of this year, IMAX Entertainment CEO Greg Foster said at a conference in Los Angeles this Wednesday. Moviegoers will be able to purchase bundled...

IMAX partners with Starbreeze for VR theaters

Press release: IMAX Unveils Comprehensive Virtual Reality Strategy; Launches Location-Based Initiative Through Partnership With Starbreeze IMAX to Create Fully Integrated Premium Out-of-Home VR Offering Encompassing Camera Capture, Content Distribution and Delivery NEW YORK —...