Press release: PPD and ProtonMedia Recognized for Advancing Clinical Research Associate Training
Brandon Hall Gold Award honors innovation in employee learning and development
WILMINGTON, N.C. & LANSDALE, Pa.–Pharmaceutical Product Development, LLC (PPD) and ProtonMedia today announced that PPD® 3D earned the Gold Award for Best Use of Virtual Worlds for Learning from the Brandon Hall Group Excellence in Learning, Talent Management, and Sales and Marketing Awards.
“PPD 3D gives clinical research teams a more engaging and productive way to communicate with colleagues and clients around the world. Improving the way clinical research associates are trained to monitor clinical trials is a prime example of how PPD is continually searching for efficiencies that bring results for clients.”
PPD 3D is a virtual, interactive employee training environment that enhances how PPD prepares clinical research associates to monitor clinical trials. Simultaneously, from any location, learners using customizable avatars can talk, send instant messages, view and interact with presentation and media content, record notes, collaborate to solve problems and accomplish group tasks. Using PPD 3D generates time savings, reduces travel and training costs, and can contribute to faster project startup.
“Comprehensive employee learning and development programs allow PPD to deliver value and quality throughout the drug discovery and development continuum,” said Mike Wilkinson, PPD’s executive vice president and chief information officer. “PPD 3D gives clinical research teams a more engaging and productive way to communicate with colleagues and clients around the world. Improving the way clinical research associates are trained to monitor clinical trials is a prime example of how PPD is continually searching for efficiencies that bring results for clients.”
The PPD 3D environment delivers the benefits of a physical learning space, while allowing attendees to participate fully without traveling to a central location. Post-training survey results demonstrate that PPD 3D is more effective than traditional online training, with 85 percent of respondents noting they were more engaged with this training than with conventional Web-based tools. PPD uses this learner-centered, interactive, engaging and sustainable virtual platform to implement global training, collaboration and performance enhancement initiatives throughout itsemployee training and development programs.
“PPD and ProtonMedia demonstrated a commitment to advancing employee learning through development of the PPD 3D virtual world,” said Ron Burns, chief executive officer of ProtonMedia. “By combining the robust virtual elements of ProtonMedia’s ProtoSphere technology with PPD’s learning and development expertise, this team strengthened one of the industry’s most acclaimed clinical research associate training programs.”
In addition to the Brandon Hall Gold Award, PPD and ProtonMedia have earned multiple accolades for PPD 3D, including a Microsoft Life Sciences Innovation Award and a Scrip Intelligence award for Best Technological Development in Clinical Trials.