The arcade industry was decimated back in the mid-90’s by the advancements in consumer console games as well as a failure to adapt to changing player demographics. Virtual reality could bring it back. As a side benefit, virtual reality arcades could help drive the development of the technology, whet public appetite forRead More →

Press release: EON Reality Launches the World’s Largest Virtual Reality Library, EON Experience The EON Experience Portal enables global EON developers to bring their innovative applications to market. IRVINE, Calif. – EON Reality Inc., the world’s leading provider of Virtual Reality software, systems, and applications, launches the new EON Experience Portal, the world’sRead More →

Press release: Full-service creative design agency, Cubicle Ninjas, launches VR services for business. Their mission is provide businesses with a fresh opportunity to tell stronger stories through the new technology. Glen Ellyn, IL — Cubicle Ninjas announces a suite of services for businesses looking to explore new opportunities in virtual reality.Read More →

Survios is a virtual reality startup that combines an Oculus Rift headset, Sixense controllers, a Sony Move motion detector and a battery pack plus its own game software for a self-contained virtual reality system. It has raised $4 million in venture capital funding, led by Shasta Ventures, VentureBeat reported today.Read More →

Silicon Valley Virtual Reality Conference & Expo 2014 — billed as the world’s first professional conference for consumer virtual reality — kicked off today with Oculus Rift inventor Palmer Luckey and other hardware innovators and a keynote by Second Life founder Philip Rosedale. Some of the videos of the firstRead More →

Press release: CyberLightning brings 3D visualization to industrial internet of things CyberVille Combines Big Data Processing and 3D Internet Technology in Powerful Platform for Monitoring and Control of Energy Networks and Smart City Infrastructure Oulu, Finland – CyberLightning Ltd., today introduced CyberVille, a software platform for visual monitoring and controlRead More →

Vrban, a tool that allows users to see how proposed buildings will look like from different points of view or time of day, won the $5,000 grand prize at the Techcrunch Disrupt NY Hackathon this past weekend. Backstage interview with the developer: Read the full story here.Read More →

UK-based Reign Development and students from Southampton Solent University have produced a ten-minute preview of their documentary, “Dawn of Virtual reality.” The documentary features the Oculus Rift, as well as Digital Out-of-Home Entertainment specialist Kevin Williams.  Watch the full video here:Read More →

I gave a talk about virtual reality yesterday in Boston at a conference of the Society of Professional Journalists. The main goal of the presentation was to explain what virtual reality was, give a few examples of virtual reality currently being used for business, and discuss some ways in whichRead More →

A new report by UK research firm KZero highlights a number of brand-related projects in virtual reality. These include a recreation of the Wall from the Game of Thrones television series. You can read more about the Game of Thrones simulation here, or watch the video below. Then there’s theRead More →

Press release: Conquer Mobile and VRcade Partner to Provide Fully Immersive Virtual Reality Medical Simulation Solutions Conquer Mobile will Use the VRcade Virtual Reality (VR) Out-of-Home Platform to Create State of the Art Medical Simulation Solutions for Medical Education. Vancouver, BC  – Conquer Mobile, a mobile solutions specialist, and VRcadeRead More →

Virtual reality is finally starting to hit the prime time, with the Oculus Rift taking Best of Show at the Consumer Electronics Show and Sony unveiling its own headset, Project Morpheus, at the Game Developers Conference this week. This isn’t the same virtual reality that flopped big in the 90s.Read More →

Press release: Multi-User Virtual Reality System for Sale from ICAP Patent Brokerage New York — ICAP Patent Brokerage announces for sale a patent portfolio disclosing an improved, interactive multi-user virtual reality system from Louis de Groot, as trustee of The Louis and Barbara de Groot Trust. This IP package is available viaRead More →

We’re back from Autodesk University in Vegas, where we had the opportunity to show some of our latest Oculus Rift projects to the architecture, engineering and construction crowd there. Wow, was that ever fun! Exhibiting can be a boring, exhausting experience, but not with the Rift! From beginning to end,Read More →

At some distant point in the future, virtual reality will be good enough and immersive enough that we can telecommute to our jobs by simply stepping into some version of a Holodeck or plugging into some version of the Matrix. Today’s virtual reality has only very limited use for theRead More →

Revit and Oculus Rift via Unity3D: Experiencing BIM in Virtual Reality While the vast majority of my work is designing virtual world environments, our studio Crescendo Design, still takes on a new architectural project from time to time. The best part is, our clients get to become test subjects forRead More →

Last month I attended one of the most engaging meetings I’ve ever experienced and I was not even there.  The event was EventCamp Twin Cities.  This was a one-day conference for event professionals.  It was a hybrid event, meaning they had a live conference with a virtual component. I hadRead More →

Press Release: Quantum3D ExpeditionDI Ushers in New Era of Virtual Immersive Combat Training With Successful Completion of U.S. Joint Forces Command FITE Program Industry’s First Wearable Infantry Training Platform Simulates Squad-Based Close Combat to Improve War Fighter Readiness, Team Communication and Decision-Making Skills SAN JOSE, Calif., Oct. 6 /PRNewswire/ —Read More →

Professors at Purdue University, Indiana, say their year-long presence in Second Life has made their teaching more engaging by giving students face-to-face interaction, preparing them to use virtual reality as a professional tool, and allowing business classes to simulate concepts. The program was originally for distance learning students, but laterRead More →

Virtual reality will be more successful in China than in the West because of cultural differences in the way Chinese people use the Internet and emotionally connect with it, said Tom Doctoroff, the CEO of JWT, a marketing and communications company that specializes in brand identity. Doctoroff spoke today atRead More →

Apple co-founder Steve Wozniak told me he was excited about the potential of virtual reality. “I’m bullish and predict a huge future for it,” he said. “Not only that, but it’s a great opportunity for entrepreneurs.” He said he can see a lot of uses for it. “Especially for games, butRead More →

Social gatherings in a virtual world? Some of you might ask what this means. I have been in virtual worlds since 2004. During that time, my friends have fallen into two broad categories. People I know in the physical world and those I know through virtual worlds. The COVID-19 outbreak andRead More →

If you haven’t done enough this week to honor our planet you can get some belated Earth Day action this weekend at the annual EarthX conference in Dallas, Texas — and, if you can’t get there in person, streaming online and on its YouTube channel. The event, which is taking place onRead More →

Augmented reality endorsement picks up pace, according to a recent market forecast. The AR market volume is expected to hit $30 billion by 2023, growing at 39 percent CAGR. This growth is rooted in AR’s utility. Augmented reality proves itself a multi-purpose technology, being eagerly adopted across different domains, such asRead More →

This year’s Virtual World Best Practices in Education 2018 conference, which ended last week in Second Life, was shorter than last year — three days, instead of four — and attracted about 1,100 attendees, down from a high of around 4,500 in previous years. Attendance was up slightly over lastRead More →

Educators are using virtual worlds, but not in the way they had used them in the past, and not in the same numbers. What you see now is a more selective and targeted use by a smaller subset of the educational community, primarily higher education. Those groups that still useRead More →

Educators are souring on virtual worlds, as evidenced by declining participation in online forums, in virtual conference attendances and education-related destinations on the Second Life grid. For example, Second Life Educators, the forum for educational organizations and educational use of Second Life, shows a dramatic decline in the number ofRead More →

Eight year ago, when I first launched Hypergrid Business, virtual worlds offered a unique set of compelling features. There was presence, and immersion, and the ability to create your own virtual environments. Plus, they also had other benefits that, combined with the unique features, created a potentially world-changing technology platform.Read More →

Viar.Live allows users to upload and share 360 degree photos, create virtual reality tours from the uploaded 360 degree photos, embed virtual reality content on websites, and distribute the content across desktops, iOS and Android mobile platforms. It supports Google Cardboard Camera and iPhone Pano so anyone whose phone supportsRead More →

Google Plus continues to be the social media destination of choice for OpenSim users, due its usability, sharing features, and support for identities based on avatar names. I currently track 175 virtual communities that have some relation to OpenSim, and just collected the members counts of each group. See theRead More →

Have you ever though that wearing your VR headset didn’t make you look dorky enough? I have a solution for you! The Virtual Vizor is a clip-on device that fits on the bill of your baseball cap and lets you enjoy VR experiences hands-free. To be fair, given the techieRead More →

UK-based education company Macunx VR has passed its Kickstarter goal of $4,308 — or £3,000 — with two weeks of its campaign still to go. The company plans to build a virtual reality Unity-based platform that will allow users to create and share virtual memory palaces. A memory palace is essentially a mental library forRead More →

Pygmal Technologies launched a beta version of SPACE, a computer user environment that aims to replace monitor screens with virtual screens. The application, now available for download for the HTC Vive and Oculus Rift, is currently free, and Pygmal CEO Xiao Jia told Hypergrid Business that the price will remain low, in order to attractRead More →

Unimersiv has launched a new virtual reality platform for educational experiences, joining Google Expeditions, Nearpod VR, and Fieldscapes VR. It is currently available for the Oculus Rift and Samsung Gear VR, with support for other mobile-based platforms still to come. “We are planning on supporting Cardboard but definitely want to make theRead More →

Nothing beats taking an actual car for an actual drive, but virtual reality can whet buyer appetites for the real thing and can also offer customers an opportunity to see a broader variety of cars than can physically fit in a showroom. The automotive sector is notable in being an early moverRead More →

Best Western International, Inc. recently announced it will use virtual reality to allow customers tour guest rooms, hotel lobbies and other amenities at any of their North American hotels in immersive 360-degree video before they check in. “Walking into a lobby or guest room leaves an indelible impression on what kind of experience will follow,Read More →

Press release: “Web Valentine’s Day” – P&G and Alibaba Refresh VR Shopping Experience BEIJING — P&G China and Alibaba VR Lab jointly launched the “VR Boy Friend” and “VR Girl Friend” marketing campaign on May 20, “Web Valentine’s Day,” the Chinese online version of the holiday, using VR technology on Alibaba’s TaobaoRead More →

At a time when immersive virtual reality seems to be the main focus for startups, one company, Edorble, has built a traditional, screen-based virtual world for educators. The company also plans to support mobile platforms, and a directory where users will search for and link to other educators willing to collaborateRead More →

Press release: AT&T, Samsung and Carnival Corporation Launch Virtual Reality Cruise Vacation Experience National Initiative Debuts Feb. 19 in 133 AT&T Stores in 37 States, Highlighted by Experiential Event Feb. 27 at the AT&T Flagship Store on Chicago’s Magnificent Mile For most, tropical breezes and beaches are out of reachRead More →

If you can’t wait until February 7 to watch Animal Planet’s Puppy Bowl XII, you can get a virtual reality preview of it today. Watch the preview reel on Discovery VR or on Animal Planet’s YouTube page (below). You can also download the Discovery VR app for the iPhone and for Android smartphones.Read More →

Roundme virtual tour application allows photographers and brands to create, upload and share 360 degrees immersive paranomic photos and multimedia content of real spaces, which users can then visit virtually using Google Cardboard on the web browser or on Android and iOS devices. The application, which already hosts a numberRead More →

LandMark Entertainment Group is bringing theme park experiences to living rooms — via virtual reality. The company, best known for traditional rides and other theme park experiences based on movies such as Jurassic Park and Terminator, is planning to release the Pavilion of Me virtual entertainment portal,  in the fall of 2016Read More →

Press release: Virtual reality specialist Daden awarded £230,000 by Innovate UK Daden Limited – a virtual reality specialist based at the Innovation Birmingham Campus – has been awarded nearly £230,000 by Innovate UK for its Virtual Field Trips as a Service initiative. The funding has been awarded in phase two of InnovateRead More →

Press release: Kaleidoscope VR Film Festival awards jury prize to Tomas Mariancik for Sightline: The Chair San Francisco, CA –Virtual reality agency Kaleidoscope in partnership with Broad Green Pictures, today unveiled the Jury Prize winner of the Kaleidoscope VR Film Festival (KVRFF). Presented by Vrideo, KVRFF is a multi-city tourRead More →

New Zealand-based virtual reality startup 8i has received $20 million from Samsung and other investors to enable virtual reality users to immersively engage with realistic 3D video captures, or holograms, of people. “Wellington is the perfect place to scale this company,” 8i CEO and co-founder Linc Gasking said in a statement. “There are so many world leadersRead More →

Cowboys and Indians captivated the country when Buffalo Bill’s Wild West rolled through America in the late 1800s and early 1900s. More than a century later, Ball State digital artists have re-created the legendary showman’s outdoor exhibition.Read More →

WeMakeVR.com and Tommy Hilfiger launch VR Runway Show Experience Hosted in select ‘Tommy Hilfiger’ stores and wholesale partners globally, consumers can watch WeMakeVR’s “Fall 2015 ‘Hilfiger Collection’ VR experience” from a VIP seat in 360 degree 3D virtual reality – and then immediately shop the collection. AMSTERDAM, THE NETHERLANDS – WeMakeVRRead More →

There’s been a recent trend with real estate companies to create virtual walk-throughs of properties for prospective customers. But one company, eXp Realty, has taken this a step further and actually has its offices in a virtual environment. “We don’t have any physical bricks-and-mortar office of any significance, other than toRead More →

Picture by Floorplan Revolution VR

This past week, Atlanta-based Trick 3D announced an application that will allow architects, home builders, real estate marketers and developers to generate 3D virtual environments using just 2D floor plans. The Floorplan Revolution app will also allow their clients to experience photo-realistic walkthroughs of those environments using Samsung Gear VR and Google Cardboard headsets. The softwareRead More →

Storytelling is a valuable form of human expression that has been around since the very ancient times. Story itself is essential to so many art forms, and theater is one of them. We have written before about how virtual reality could be applied to journalism and immersive storytelling. Theatrical “storytellers” are yetRead More →

Restaurant owners looking for an edge in a crowded market and hungry diners that would like more, or better detailed information about eateries now have a virtual reality option. Recently, YouVisit launched YouVisit Restaurants as a free app for the Samsung Gear VR headset. The app allows anyone with aRead More →

Late last year, Destination British Columbia filmed British Columbia’s raw wilderness with 360-degree cameras to create The Wild Within VR Experience for the Oculus Rift. If you don’t happen to have an Oculus Rift developers kit, you can watch the behind-the-scenes video below about how the virtual reality experience was filmed.Read More →

Car companies have been getting into virtual test drives lately. There’s the Volvo XC90 Experience, for example. And Mercedes VR for Cardboard for Android phones. And Subaru Motorsports, also for Android — look for the videos with the 360 symbol, and select the virtual reality headset mode. But this Castrol EDGERead More →

Today’s realtors struggle to promote homes to prospective clients when those clients are too far away, don’t have a lot of time for house hunting — of if the house hasn’t even been built yet. Some real estate agents are turning to virtual reality to address these issues. With virtualRead More →

China-based OnePlus, known for their OnePlus One smartphone, is launching their OnePlus 2 smartphone next month in virtual reality. “You’re going to want to experience it, and to help you out, we are releasing our very own Cardboard,” the company said in an announcement. “It’s based on Cardboard 2.0, but with some notableRead More →

Thousands of real estate agents already using the technology to create virtual property tours seen by over a million people a month MOUNTAIN VIEW, CA – Matterport, a leader in computer vision technology and immersive media, announced that it has raised a $30M Series C financing led by Qualcomm Incorporated,Read More →

Press release: Next Galaxy To Provide Berkshire Hathaway Subsidiary Richline With ECommerce Virtual Reality Content Miami Beach, FL –  Next Galaxy Corp., a leading developer of innovative content solutions and fully immersive consumer virtual reality technology, announced that it will be providing Richline Group Inc. with a virtual reality experience toRead More →

3D Systems has released the very first virtual reality robotic prostatectomy simulation training, created to assist in the education and planning of robotic surgical procedures. “Individualized patient-specific soft tissue 3D printing allows surgeons and trainees the opportunity to operate on a model that looks and feels just like their patient’s kidneyRead More →

The owners of the Next Reality and Pillars of Mist OpenSim grids have announced that the two virtual worlds are closing this month. “It pains me to have to say this, but from the 15th May 2015 The Next Reality Grid will be going offline,” said grid owner Mike Hart inRead More →

Press release: WorldViz Introduces VizMove: The Industry’s First Out-of-the-Box Virtual Reality Solution for the Enterprise New end-to-end VR solution featuring Vizard 5.1 provides seamless set of tools for portable virtual reality SANTA BARBARA, Calif.  – WorldViz, the company that powers virtual reality, today announced VizMove, the industry’s first out-of-the-box wide-area-walkingRead More →

In a paper released today, neuroscientists from Sweden’s Karolinska Institutet have used virtual reality to find out how people feel when they think their body is invisible. “This experience affects bodily self-perception and social cognition,” the authors wrote. A person was primed to think they’re invisible by wearing a virtual reality headset,Read More →

Virtual Desktop is a free Windows application that instantly makes the entire Windows operating system accessible via the Oculus Rift. Anything that you can use on your monitor, such as a word processor or a browser, you can use in virtual reality. Read a very thorough review at Road to VR.Read More →

Press release: VirtualTourCafe Offers 3-D Virtual Reality Alternative to Traditional Real Estate Virtual Tours and Open House Online service embraces new 3-D technology developed by Matterport to offer international and out-of-town buyers an alternative to the traditional real estate virtual tours and being there in person. Pleasanton, CA  – VirtualTourCafeRead More →

Rethink Communications, a Vancouver-based advertising agency, recently approached my company, AC+A with an interesting project to raise awareness for the #NoTankers campaign. The campaign is run by Rethink’s clients, the non-profit Dogwood Initiative, to stop the increase of oil tanker traffic in Vancouver’s Burrard Inlet. Rethink wanted to create aRead More →

So you’re walking along on your virtual treadmill, wearing your virtual reality goggles, and you come to a door. You stretch out your hand to push it open and feel … nothing. Because there’s no physical door actually there. One way to fake a sense of touch is to attachRead More →

I may have been premature when I announced that immersive movies were the killer app for virtual reality. What was I thinking? Who wants to spend two hours in a bulky headset? Obviously, the killer app for virtual reality is going to be music videos. The length of a songRead More →

Android smartphone users can now watch Paul McCartney’s recent Candlestick Part concert in virtual reality by downloading this app and using it in conjunction with Google Cardboard or similar smartphone-phone based headset. ” It was a spectacular show, one we think everyone should be able to experience,” said Vaunt VR, theRead More →

Press release: Announcing the Federal Consortium of Virtual Worlds 2015 Workshop, March 6-7, 2015 November 17, 2014 – The U.S. Army Research Laboratory, Human Research and Engineering Directorate, Simulation and Training Technology Center’s Military Open Simulator Enterprise Strategy (MOSES) and AvaCon are pleased to announce the Federal Consortium of VirtualRead More →

Anyone who has worked on the production side of virtual environments can attest that content creation and scene development is a costly and time consuming endeavor. Depending on the complexity and fidelity of the scene, production can easily become the highest expense of the project. In more traditional virtual environmentsRead More →

Bassima Alansary came to virtual worlds in secret. Her family and culture forbid her from having an avatar, or from speaking to men even in virtual settings. She lived in Saudia Arabia, in fear of being punished for the simple desire of wanting to learn to speak English. “When IRead More →

As we wrote before, virtual reality is transforming education in many different ways. But one of the most powerful is that it helps students develop a motivation for learning through virtual rewards that provide real value to the learners, a sense of personal or group success, and personal autonomy. Virtual rewards can replace traditionalRead More →

While many companies still haven’t even heard of virtual reality, real estate developer Panoptic Group has already been putting virtual reality to work, using it to help sell new properties. The Chicago-based firm is known for its innovative projects and teamed up with Arch Virtual, a company that builds custom virtual reality simulations for realRead More →

Last year, Oculus VR kickstarted a whole new era of virtual reality. It’s easy to take for granted, now that the movement is well underway, but it’s important to remember that none of this would be possible without the ingenuity, persistence and forward thinking vision put forth by Palmer LuckeyRead More →

The Virtual Worlds City grid is moving from OpenSim to Unity 3D. “Since our clients only will shop and explore there is no need for all the build tools that the OpenSim-based viewers have,” said Frank Corsi, co-founder and CTO of parent company 3D Virtual Web, Inc. I’ve compared Unity to OpenSim before,Read More →

It was quite an honor to witness my uncle, David Brouchoud, exploring a virtual recreation of the USS Helena CA-75, a Navy heavy cruiser he served on more than 60 years ago. Using the Oculus Rift virtual reality headset, he was able to walk the decks of the ship again,Read More →

Riftmax Theater 4D, a virtual environment with a theater and meeting space, has been released for the Oculus Rift and is now available for free as a download from Oculus Share or from the project website. It was also the location of last week’s Road to VR Roundtable Discussion and is where the talkRead More →

  Daden Ltd,. a UK-based virtual reality consulting firm, has released a virtual campus demo that runs in the browser. The demo showcases some of the company’s virtual tools, including the ability to display slideshows, videos, Web links and PDF documents in the world. It also offers maps, collaborative rating systems, comment boards,Read More →

William Warren’s research group is advancing virtual reality technology in the service of studying the science of the swarm: how patterns of crowd movement emerge from individual behaviors. He described his work June 29 in a keynote address to a conference in Vancouver. PROVIDENCE, R.I. [Brown University] —The cognitive scientistsRead More →

U.K.-based group Infinite Void is seeking £5,000 — about US $8,500 — for a virtual ride to outer space. The idea is to send a weather balloon with 12 GoPro cameras up to the edge of space — 30 kilometers, or nearly 20 miles, straight up. The recorded video would then beRead More →

Press release: Pantomime 3D App Launches Interactive VR and Augmented Reality Platform The Pantomime 3D app, launched today, lets iPad and iPhone users reach into realistic 3D worlds with their mobile devices. Levity Novelty and Pantomime Corporation announced they are offering this revolutionary VR and augmented reality software free ofRead More →

Press release: Over a Hundred Global Visitors Experienced the Latest in Virtual Reality Technology at the EON Experience Workshop in Manchester Two days of speakers and technology demonstration celebrated the first anniversary of the opening of EON Reality’s Manchester office. IRVINE, CA, April 24th, 2014 – EON Reality Inc., the world’sRead More →

Despite the dystopian predictions in Enerst Cline’s Ready Player One, the future virtual reality metaverse will not be owned and governed by one single corporate entity, said former Linden Lab CEO and founder Philip Rosedale in a keynote address today to the Virtual Worlds Best Practices in Education conference. Rosedale,Read More →

Last week Linden Lab and the OnLive cloud gaming service debuted a new service aimed at delivering Second Life to almost any device capable of connecting to the internet. While still in beta and available for PCs, OSX and Android — iOS support is coming — I had an opportunity toRead More →

We write a lot about business models in Hypergrid Business. You’ve got the big commercial grids, offering a lower-cost and more personal alternative to Second Life. The non-profits, which allow anyone to connect regions and live on donations from users, founders, and hosting companies. The school and company grids thatRead More →

Press release: XR SDK: 3D Player Framework that can turn any website into a Virtual World PHILADELPHIA — After over two years of development, Extreme Reality Inc. is announcing the release of XR SDK, a framework for building multi-user, multi-platform 3D players with dynamically downloaded content based on Unity3D and Photon. A3D Player works like aRead More →

Press release: Arch Virtual releases architectural visualization application built with Unity3D game engine, including Oculus Rift compatibility This week, Arch Virtual released a new interactive, real-time architectural experience for the Panoptic Group, based out of Chicago, Illinois. The application was developed using the Unity3D game development engine, and can be embeddedRead More →

Virtual reality therapies are increasingly proving successful in a number of settings. As the virtual reality platforms and interfaces improve, we will start to see more of the following: 1. Reducing pain Pain is partly psychological in nature, which means that distractions can help relieve pain. Listening to music, forRead More →

Press Release: U.S. Army and Intel team up making training virtually a reality Orlando, Fla. – The U.S. Army’s Research Laboratory’s, Human Research and Engineering Directorate, Simulation and Training Technology Center (STTC) and Intel Corporation entered into a Cooperative Research and Development Agreement to collaborate and optimize research in virtual trainingRead More →