In general, I believe that marketing is advertising is great for promoting virtual reality. ┬áMarketing experiences tend to short, well-produced, and, of course, well marketed. Plus, no company wants to make potential customers sick, so they pay attention to making their virtual experiences induce as little nausea as possible. And,Read More →

Press release: “Web Valentine’s Day” – P&G and Alibaba Refresh VR Shopping Experience BEIJING — P&G China and Alibaba VR Lab jointly launched the “VR Boy Friend” and “VR Girl Friend” marketing campaign on May 20, “Web Valentine’s Day,”┬áthe┬áChinese online version of the holiday, using VR technology on Alibaba’s TaobaoRead More →