By:
On:

So you want to operate a business in a virtual world, with a shop that people can visit and look around. Last week, I offered some tips for creating demand for your products. This week, here’s some advice on how to do a competitive analysis. 1. Gauging quality How doRead More →

By:
On:

In virtual worlds, the question of free stuff — free content, free software, free land — comes up a lot. Some people love free stuff. Some people hate it. Some people say that all content should be free because there are no distribution costs. Some people say that content should cost moneyRead More →