Report cast spotlight on brands in virtual reality

A new report by UK research firm KZero highlights a number of brand-related projects in virtual reality.

These include a recreation of the Wall from the Game of Thrones television series.

KZero Game of Thrones — (Image courtesy KZero.)

You can read more about the Game of Thrones simulation here, or watch the video below.

Then there’s the Tron simulation, where you can put on an Oculus Rift and ride a simulated lightcycle. Find out more on the RiftCycles Project site, or watch the video below.

And the simulation of Jerry’s apartment from Seinfeld, Jerry’s Place.

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Maria Korolov

Hypergrid Business editor and publisher Maria Korolov is a science fiction novelist. During the day, Maria Korolov is an award-winning freelance technology journalist who covers artificial intelligence, cybersecurity and enterprise virtual reality. See her Amazon author page here and follow her on Twitter, Facebook, or LinkedIn. Email her at [email protected]. Her first virtual world novella, Krim Times, made the Amazon best-seller list in its category. Her second novella, The Lost King of Krim, is out now. She is also the publisher of MetaStellar, a new online magazine of speculative fiction.