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Virtual reality will be “the next mega tech theme†and worth more than $60 billion in a decade, according to Piper Jaffray analyst Gene Munster.
“The diverse applications of VR in combination with accelerating technological improvements will lead to mainstream adoption over the next 10 years,†Munster wrote in a report in May. “Our optimism around the theme is based on consumers’ insatiable appetite for new tech experiences.â€
He singled out two companies as poised for biggest success: Facebook and Apple.
Facebook makes sense — they just bought Oculus, and they’ve got a giant social network. Virtual environments are great for socializing.
But Apple hasn’t officially done anything in virtual reality yet. You can use iPhones to access virtual reality apps — but those apps are written in other platforms, such as Google Cardboard.
The only recent news out of Apple was that the company just bought Metaio, a German augmented reality and computer vision company.
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