Apple CEO Tim Cook faced a question about virtual reality at the company’s first quarter earnings call on Tuesday, and was not particularly forthcoming about Apple’s plans.
“In terms of virtual reality, no, I don’t think it’s a niche,” he said. “I think … it’s really cool and has some interesting applications.”
Apple has long been rumored to be working on a virtual reality project, but there have been no concrete announcements.
Of course, Apple has a history of making a big production of its announcements, so it’s unlikely that they would let something slip at a regular conference call.
At least, one can only hope.
On a positive note, Apple did recently hire a top virtual reality user experience researcher.
Check out her author page on Amazon or follow her on Twitter, Facebook, or LinkedIn. Her first virtual world novella, Krim Times, made the Amazon best-seller list in its category. Her second novella, The Lost King of Krim, is out now.
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