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There are many reasons why virtual reality is starting to be used at trade shows, including the fact that VR experiences are both memorable and impactful. At the Society for Mining, Metallurgy & Exploration annual conference, in Arizona this past February, we showcased heavy equipment in virtual reality. The attendees got to lookRead More →

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Santa Clara-based EchelonVR has launched an Android application that works with Cardboard and Samsung Gear VR to help heavy equipment dealers to showcase immersive models of their products to customers before they make purchase decisions. The application, which is available as a free download for Android, is particularly useful for tradeRead More →