Next Galaxy to power virtual jewelry showcase
Press release: Next Galaxy To Provide Berkshire Hathaway Subsidiary Richline With ECommerce Virtual Reality Content
Miami Beach, FL – Next Galaxy Corp., a leading developer of innovative content solutions and fully immersive consumer virtual reality technology, announced that it will be providing Richline Group Inc. with a virtual reality experience to showcase its wearable jewelry collection at the JCK Show in Las Vegas to retailers from around the world.
“We are excited to be working with Richline Group to create a great virtual reality shopping experience,” said Next Galaxy Corp. CEO Mary Spio. “We believe this is the tip of the iceberg when it comes to the potential for virtual reality to revolutionize shopping and e-commerce. By providing the ability to preview content in new ways, our technology could dramatically improve sales and conversions.”
Richline Group Inc., a wholly owned subsidiary of Berkshire Hathaway Inc. since 2007, is a leading manufacturer, distributor and marketer of jewelry around the United States. As a pioneer in wearable technology, the company plans to introduce a wide range of “smart” jewelry options at the JCK trade show in collaboration with recently partnered tech companies Cuff and Omate, as well as third parties like FitBit.
“We believe that wearable technology will continue to touch every facet of our lives, including our industry,” said Richline Group CEO Dennis Ulrich. “Richline’s foray into the marriage of jewelry and technology began with extensive research, and we are thrilled to bring the best of what we’ve seen to JCK Las Vegas in order to help the jewelry industry better understand how connected devices will impact the future of jewelry.”
Next Galaxy will create a virtual reality experience that will be navigated using the CEEK platform with audio through the CEEKARS 4D audio headphones paired with a Zeiss VR ONE. With its lightweight design, wireless portability and affordable $129 MSRP, the Zeiss VR ONE is an ideal device for users taking their first steps in the world of virtual reality. VR ONE can be purchased at vrone.us and through authorized resellers.
“We believe that shopping represents one of many potential applications for virtual reality technology and we’re excited to be working with some of the foremost pioneers in the field to bring the technology to everyone,” said Zeiss multimedia devices director Andreas Klavehn.