Disney will air a Christmas special, the Disney Parksâ€™ Magical Christmas CelebrationÂ on Sunday, December 25, on the ABCÂ television network — and there will be a companion 360-degree video posted on Disney’s YouTube channelÂ and on ABC’s virtual reality channel.
Two holiday-themed DisneyÂ videos have already been posted.
Watch the first video here:
Watch the second video here:
Los Angeles-based production studioÂ Mandt VR, which specializes in virtual reality content, worked on the 360-degree videos.
“We definitely had to use a full arsenal of cameras to capture various elements of the experience,” founder and CEO Neil Mandt told Hypergrid Business.
Viewers get a front row seat to the performances featured in Disneyâ€™s holiday specials along with a once-in-a-lifetime view from the parade floats during the Disney Parkâ€™s Magical Christmas Celebration, he said.
This coming year, Mandt VR is working on a variety of content, from news to sports to scripted and reality videos, with a particular focus on woring with talent with large social media followings.