Tagged: Greenlight VR

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VR Strategy Conference to focus on monetization

Press release: Greenlight Insights’ Virtual Reality Strategy Conference 2016 to Address Growth and Monetization Challenges VRS 2016 takes place Nov. 1-2, in San Francisco, and will feature new research findings from Greenlight’s fall 2016...

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US consumers bullish on VR marketing

Press release: More than 50 percent of consumers likely to purchase from brands that sponsor virtual reality, according to Greenlight VR Greenlight VR’s latest consumer survey reveals positive feelings for VR among users and nonusers alike,...

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VR Survey: More interest in travel, videos than gaming

Press release: Greenlight VR survey reveals U.S. consumers are most interested in using virtual reality for travel, entertainment, events, home design and education. San Francisco — The latest consumer research from Greenlight VR reveals non-gaming categories, including...

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Bandwidth, standards pose challenges for VR

Despite acceptability and huge interest among investors to adopt virtual reality, the technology is still in its learning phases and lack of technological standards across the industry and bandwidth issues will certainly derail its...

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UK teens ready to spend on VR

UK teens are ready to buy virtual reality technology, according to a new research report from Greenlight VR, with 71 percent saying that they’ll either buy it on their own or ask their parents...