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Introduction 1. $54 million in cost savings 2. $19 million in productivity and time savings 3. 34,000 tons of carbon emissions eliminated If those kinds of numbers are interesting to you, we hope you will take a minute and read on, because that’s just the beginning of the story. TheseRead More →

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Press Release: INXPO and HSM Global Partner to Produce Virtual Complement of World Business Forum 2010 HSM Selects INXPO Virtual Platform for Live Video Webcasts from New York City’s Radio City Music Hall CHICAGO — HSM Global has partnered with INXPO to produce a virtual complement to the annual WorldRead More →

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The use of virtual meetings has grown at 80 percent of companies, according to a recent report from Carson Wagonlit Travel’s Travel Management Institute. The report, based on a survey of over 1,800 people in companies around the world, showed that the most popular virtual meeting platforms are video conferences,Read More →

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Press release: INXPO Virtual Platform Hosts Meeting Industry’s Most Innovative Event, Cisco Global Sales Experience (GSX) 2010 Cisco Advances Their Next Generation Event Technologies with Global Sales Experience (GSX) 2010 on the INXPO Virtual Platform CHICAGO — This year, Cisco took the Global Sales Experience (GSX) to another level.  WorkingRead More →

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Press Release: UBM Studios Introduces LAUNCHPAD, New Virtual Platform to Launch Products and Product Enhancements CHICAGO — UBM Studios, delivering a complete solution for virtual events and virtual business environments, today introduced LAUNCHPAD, an interactive platform that allows businesses to deliver targeted information and materials directly to key audiences toRead More →

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Press Release: Inaugural Virtual Car Show Features Latest Green Car Technologies DETROIT, MI and SAN FRANCISCO, CA– AutoWeek is hosting its first virtual auto show, the AutoWeek Virtual Green Car Show, in partnership with ON24, the global leader in webcasting and virtual events. The live event is scheduled for SeptemberRead More →

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Press Release: ON24 Survey Shows Dramatic Preference for Webcasts With Increased Interactivity and Social Networking Next-Generation Platform Enables Greater User Control, New Applications SAN FRANCISCO, CA –  ON24, the global leader in webcasting and virtual event solutions, announced today the results of its recent survey of webcast attendees participating inRead More →

Mark Szelenyi (Image courtesy On24)

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Webcasting is seen by many professionals as an ideal marketing and communications tool, offering the effectiveness and efficiency that enterprises require in today’s business environment. These best practices can help you easily run a successful webcast. Maximizing Registration Rates Timing.  Avoid Mondays and Fridays, as these are peak meeting daysRead More →

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Press Release: Daden Announce Series of Emerging Technology Seminars Virtual world solution specialists Daden Limited announce the inaugural dates for a programme of half day seminars on emerging technologies. The seminars are designed to help businesses develop a greater understanding of how virtual worlds and chatbots can be used withinRead More →

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Press Release: Unisfair Hosts “The Virtual Classroom: Effective Training on a Virtual Platform” Showcase Event on Sept. 9 Experts from ASTD and The eLearning Guild Outline How to Effectively Train Key Audiences While Significantly Reducing Cost per Attendee Menlo Park, CA — Unisfair, the leading provider of virtual events andRead More →

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International Freelancers Day is “the biggest ever (FREE) online conference exclusively for solo professionals.”  Want to know how to effectively generate virtual event registrations? Follow this event’s lead.  They make it easy for you to sign up.  And once you do, they provide you with compelling value well before youRead More →

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Press Release: ON24 Special Edition Features Real-World Examples and Best Practices SAN FRANCISCO, CA –  Demand for virtual events is growing so rapidly that everyone needs to know what virtual solution would be right for their company. That is the premise underlying the new “Virtual Events For Dummies,” ON24 SpecialRead More →

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Press Release: UBM Studios Expands its Virtual Recruitment Fairs with the Acquisition of Astound LLC Adds Fortune 500 Clients to UBM Studios’ Customer Roster Chicago – Building on its track record of producing successful virtual recruitment fairs, UBM Studios today announced it has acquired Astound LLC, the creator of MilicruitRead More →

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Running a successful virtual event takes face-to-face contact on the part of the team running the event, said InXpo product marketing director Dennis Shiao, in a recently-released report about virtual event best practices. Shiao, who is also a regular contributor to Hypergrid Business, admits that this sounds ironic. But, “there’sRead More →

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Last week, I had a conversation with someone who’s organizing a virtual event. She wanted me to speak on the topic of using telesummits to build your list and I gladly agreed due to the quality of speakers and the refreshed format (I’m on that tip these days). As IRead More →

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Press Release: Unisfair Experiences 60% growth year over year, adding 20 new virtual event customers in first half of 2010 Companies like 3M, EMC, Genentech and Tourism Fiji Turning to Virtual Events for Improved ROI and Customer Engagement Menlo Park, CA, Aug. 10, 2010 – Unisfair, the leading provider ofRead More →

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Press Release: Turnkey Portal Ensures Business Communications through Interruptions Chicago, IL — Business continuity planning is an imperative business practice for organizations.  Business interruptions are difficult – whether they are related to volcano eruptions, supply chain issues or key employee announcements – and communications are imperative.  UBM Studios today unveiledRead More →

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Back in February, the Virtual Edge Institute — a virtual events consulting firm — conducted a conference for virtual event organizers. Some 400 attendees went to Santa Clara to attend in person. Another 1,500 attended virtually through a variety of channels — the VirtualU immersive environment, the Unisfair and theRead More →

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Some event planners just know that they want to produce a virtual event.  Others take a circuitous route to a virtual event, considering other options first.  For those of you “on the fence” – you’re interested in virtual, but not sure if a virtual event makes sense right now, readRead More →

(Image courtesy Unisfair.)

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The virtual event space has heated up over the last year.  That’s what a recent Unisfair survey of 500 technology marketing professionals revealed:  40 percent polled considered virtual events “one of the top emerging channels for lead generation in 2010 and beyond.”  Companies today look for an experienced virtual platformRead More →

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Virtual events platform provider On24 has rolled out a suite of social networking tools this week, including integration with Twitter, Facebook and LinkedIn. “We have a standard Twitter widget that can be embedded in a virtual event,” said Denise Persson, On24’s chief marketing officer. “You can see the conversation goingRead More →

(Image courtesy Unisfair.)

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Press release: Annual Unisfair Marketing Survey Probes 500 Technology Marketing Professionals on ‘The Future of Tech Marketing’ Data Reveals Lead Generation as Top Priority and Virtual Events as Emerging Marketing Channel Menlo Park, CA – Unisfair, the leader in virtual events and environments, today announced new research that provides aRead More →

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These days, we are experiencing a period of extraordinary growth in the Virtual Events space. Let’s face it, air travel isn’t getting any easier as long security lines, service reductions and flight delays take their toll on traveling executives. Recent pandemics from bird to swine flu prompted companies to implementRead More →

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Last week I attended two conferences simultaneously, one in Cancun, Mexico (MPI Meet Different) and the other in Santa Clara, Ca. (Virtual Edge Summit)  Such is the life of a virtual traveler!  While I certainly missed the face-to-face interaction at both events, the experience of navigating two conferences at theRead More →

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Press Release: New Report Signals Fundamental Shift in Marketing Industry as Virtual Events Further Integrate into Traditional Marketing Mix The newly released 2010 Virtual Market Outlook report from the Virtual Edge Institute and George P. Johnson Experience Marketing indicates that major brand marketers, top agencies and software companies are shapingRead More →

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Hélène Zuili, CEO of MakeMyWorlds presents a case study titled “Real World Expos in Virtual Spaces” in Second Life today at 2 p.m. Pacific, 5 p.m. Eastern time at a live taping of the Virtual Worlds Keynote program. “If you’ve ever wondered about a true marriage of real and virtualRead More →

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Coming into this year, I considered 2009 a taking-off point for the virtual events industry.  Sure, virtual events and virtual tradeshows have been around for some time, but I felt 2009 would see enormous growth (in both event volume and in the breadth of industries entering the mix), as virtualRead More →