Some lucky cows are apparently finding virtual reality to be quite moo-ving. A farm in Russia gave its cows custom made virtual reality headsets in an attempt to reduce their anxiety and improve the quality and quantity of their milk production. The experiments took place northwest of Moscow at theRead More →

There is now a virtual reality enabled version of the Firestorm viewer, developed by Peter Kappler. Austin Tate, director of the Artificial Intelligence Applications Institute at the University of Edinburgh, has posted an article about how to install and run it here. Also known as “Ai Austin” in-world, Tate runsRead More →

If climbing Mount Everest in real life is too expensive or dangerous, but you still want to find out what it’s like, virtual reality may have the answer. EverestVR is an immersive experience for the Vive and Oculus Rift headsets, available on the Vive Infinity platform. Set amongst the world’s tallestRead More →

As a person of color and a woman, I’ve become aware with the lack of representation expressed outside of the entertainment or sports world. That is even more prevalent within the Virtual Reality community. Even though African Americans are strong consuming anything tech related us making up less than 20Read More →

Virtual reality is a hot topic in the field of science and technology. It is assumed that the cost of hardware and the complexity of production are the obstructions for the massive adoption of virtual reality. However, experts from the VR industry have different opinions. Virtual reality is an underestimated field thatRead More →

Low-cost virtual reality viewers — some made out of cardboard — are a minimal investment from consumer standpoint or from a company who would like to distribute their virtual reality experiences themselves. A user already has the hardware in the pocket, because the only other thing you need to doRead More →

Disney will air a Christmas special, the Disney Parks’ Magical Christmas Celebration on Sunday, December 25, on the ABC television network — and there will be a companion 360-degree video posted on Disney’s YouTube channel and on ABC’s virtual reality channel. Two holiday-themed Disney videos have already been posted. Watch the first video here:Read More →

Press release: myVR Launches Social Virtual Reality Platform for iOS myVR – Virtually Everything Brings Together Content Discovery, Social Interactions, Video, Chat and More in a Totally Immersive Experience San Francisco, CA – After a successful launch on Android on October, myVR, a new virtual reality social platform, today launchedRead More →

Headsets Don’t Make or Break a VR Experience (or Why Content is Still King) In 1992 Indie filmmaker Robert Rodriguez made a movie with a budget of just $7,000. In Hollywood terms that’s the equivalent of a cappuccino. El Mariachi went on to gross $2 million at the box office. WhatRead More →

The social virtual reality platform AltspaceVR is doubling down on the social aspect, with interface changes designed to make it easier for people to get together. Previously, AltspaceVR — like many virtual environments — was organized around the idea of virtual locations. That doesn’t work well because when people showRead More →

CoSpaces, a platform that allows users to create, explore and share virtual reality spaces, is now being used by educators, teachers and students to create virtual learning environments and enhance learning. The platform now includes a creation tool that can be used by teachers to customize learning environments, allows teachers toRead More →

For the first time in history, virtual reality technology was used in the Olympic games to allow users to view events in virtual reality. We’re not quite at the point yet where sports fan can put on a headset and enter the Olympics stadiums and virtually attend all events. Instead, what we gotRead More →

Blockchain is a hot enterprise technology topic right now. It’s the tech that makes Bitcoin possible, and allows companies or industry groups to set up distributed transaction records that can’t be repudiated, taking out the middlemen that normally keep these transaction databases. Now July’s D10e conference in San Francisco willRead More →

The New York Times has released an 8-minute virtual reality documentary based on footage from NASA’s New Horizons fly-by of Pluto. The video includes views from space as well as views from the surface of the planet and was produced in collaboration with the Lunar and Planetary Institute and the Universities Space Research Association.Read More →

Today, Google Cardboard users who want to switch between virtual reality apps or videos need to take their smartphones out of the viewer and use the touchscreen to navigate the apps. A future version of the Android operating system may offer a more complete virtual reality experience, Ars Technica reports inRead More →

Press release: Discover How to Build the Smarter — Engaged — High Performance Organization MARICOPA, AZ— Elearning! Media Group, producers of the Enterprise Learning! Conference 2016 (ELC16), the leader in learning and workplace technology media, is pleased to announce its groundbreaking Keynote Speaker for the conference. Anders Gronstedt, Ph.D., President, The GronstedtRead More →

If you go to the official Google Cardboard site, you might think that there are only a dozen or so compatible headsets — and that half of them are made of cardboard. In fact, that page only shows a very tiny subset of the Cardboard-compatible headsets on the market. WorstRead More →

Press release Immersv Introduces a Mobile Virtual Reality Ad Platform Dedicated to Helping Consumers Discover Great VR Apps and Content Former Tapjoy and RockYou execs launch innovative platform for the distribution and monetization of mobile VR content LOS ANGELES — Today, Immersv  announced the public launch of its mobile virtual reality advertisingRead More →

Right now, and probably for the next few years, there are two major dimensions that can be used to define different virtual reality solutions and experiences, and which tell you a lot about the costs, scope and feasibility of what is being described. The dimensions are: The kind of display that is used inRead More →

The large number of smartphone users in Asia will spur sales of mobile-based virtual reality devices in the region this year, according to SuperData Research in a report released this month. Globally, three out of four early adopters will use smartphones to try virtual reality, according to the report. A totalRead More →

Name FOV, Weight Adjustment, Screen Size Controller Straps Our Grade AntVR, China: $38 100 degrees, 5.6 ounces None Screen touch Yes A Archgon VRock, UK: $20 None, 4.2-5.2 in. Screen touch Yes N/A Baofeng Mojing 3, China: $60 98 degrees, 15 ounces IPD, FD External (included) Yes A+ Baofeng Mojing Small, China: $12 90 degrees, 1.4 ouncesRead More →

Having tried more than a dozen virtual reality headsets over the past few months, there are a few features that I now consider to be must-haves — but which seem to be rare to find. If any manufacturers are paying attention, please considering including more of the following in yourRead More →

Virtual reality is set to transform future workplaces by becoming the preferred method of communication, training, socialization and collaboration due to its ability to deliver immersive experiences in these areas, London Business School professor Lynda Gratton said in a report released last month. Virtual reality enables “many-to-many communications,” in aRead More →

Press release: TrendForce Forecasts VR Market Value to Hit US$70 Billion in 2020 as Innovative Apps Enrich This Industry Consumers’ relentless pursuit for richer audiovisual experience has propelled the popularity of virtual reality devices and drawn in more companies to invest in this market. Furthermore, the competition among the increasingRead More →

WoofbertVR launched a Samsung Gear VR app this week that will allow users to take virtual tours to marque museums around the world. Powered by Oculus VR, the app is already available for download and first users will enjoy an offer to visit the Courtauld Gallery, which houses one of London’sRead More →

Press release: Veterans United Foundation and Jaunt Inc. Release Honor 360 Virtual Reality Experiences Bringing National Memorials to Those Aging and Disabled Military Veterans Who Cannot Make the Trip This Veterans Day, Veterans United and Jaunt Bring Immersive, Virtual Honor Flights to US Military Veterans Everywhere COLUMBIA, Mo. — Jaunt Inc.,Read More →

For the first time since the creation of motion pictures, a new medium of storytelling is being built: virtual reality. As with any new medium of art, the rules are being established, language being developed and devices being explored. As it stands currently within the realm of virtual reality, anythingRead More →

Epic Games has released a new video, Sense of Presence, that tries to explain why virtual reality is so compelling and inevitable. The video, which is the first episode of a series that will seek to explore the power of virtual reality, features renowned experts Palmer Luckey, the founder Oculus Rift; KimRead More →

Immersive storytelling takes center stage at first-ever annual event featuring innovators from across the virtual reality landscape, including, HTC, Google, USA TODAY, The Washington Post, The Wall Street Journal and Framestore on October 23.

CNN has teamed up with virtual reality video company NextVR to stream October 13’s US Democratic presidential primary debate in virtual reality, the world’s first live stream of a news event in this new medium. CNN has always tried to bring the audience as close to the action as possible,Read More →

Trying to find new virtual reality apps? Check out WearVR, which catalogs nearly 1,000 virtual reality applications for all major platforms. Apps can be sorted by newest, highest rated and most popular, and can also be filtered by device, platform, and genre. The site also has a section of virtualRead More →

Virtual reality technology is on fire and definitely a stimulating field to be in these days, with areas such as computer animation, software engineering and virtual reality design in demand and thriving. A career in one of these fields could be highly rewarding, but is not for everyone. Take it forRead More →

Beloola, a browser-based social virtual world, plans to leverage new developments in Chrome and Firefox to support virtual reality headsets. It is a room-based world, where every user gets a free room to start with. Travel between rooms is via menu-based or portal-based teleports. This is different from Second LifeRead More →

The following studios create custom virtual reality applications for enterprise customers. Massive Square — Best known for the Neon Museum app. Read more about them here.

Virtual reality is a fast-changing field, and is about to explode. Stay on top of the news by subscribing to the top blogs on the subject. The page authority numbers are from Open Site Explorer and are estimates of how the site does in search results — the higher the number,Read More →

  When Zumba burst on to the scene in the early 2000s, it dramatically changed fitness in America. The company cemented its place as a juggernaut within its industry through innovative practices, and its founders haven’t lost that sense of innovation. Today, the company is exploring how to keep theRead More →

Last updated: June 18, 2016 Disclosure: Where buying information is included, affiliate links are used where available. Quick Links: 10 best VR headsets under $100  • Google Cardboard QR Codes Jump to:  Headsets made out of actual cardboard • Open-sided headsets • Cardboard-compatible headsets • All-in-one headsets • PC and console headsets Headsets made outRead More →

Press release: Unity Technologies Unveils Vision Virtual and Augmented Reality Summit SAN FRANCISCO, CA — Unity Technologies announced Vision Virtual and Augmented Reality Summit, a new conference focusing on the development of Virtual and Augmented Reality products across industries with the mission of bringing together artists, engineers, programmers, designers, musicians, directorsRead More →

The Transport Systems Catapult, one of seven technology innovation centers established by the UK’s innovation agency, Innovate UK, has opened a “Visualisation Laboratory” in the town of Milton Keynes where virtual reality technology will be used to help generate innovation and overcome problems in the UK’s transport network. The laboratory is builtRead More →

Combined revenue for head mounted displays, and virtual reality accessories and content will increase from $108.8 million in 2014 to $21.8 billion worldwide by 2020, with a compound annual growth rate of 142 percent, according to a new report from Tractica. “Getting users to experience virtual reality technology firsthand, and therefore trulyRead More →

CHICAGO–SIGGRAPH 2015, the annual interdisciplinary education experience and conference on the latest computer graphics and interactive techniques, will debut a new program this August. The 2015 VR Village will feature real-time immersion in the latest virtual and augmented realities, including Nomadic Virtual Reality (VR), Tabletop Augmented Reality (AR), Full-Dome Cinema,Read More →

My cardboard-based Google Cardboard is getting a little worn from use — and is just barely large enough to hold my new Samsung Galaxy S6 Android phone. So today I upgraded to the $40 Sunnypeak headset, which I ordered on Amazon. I ordered it on July 7 and it cameRead More →

When Stanford kicker Derek Belch started work on his master’s thesis in virtual reality football, he had limited aspirations. “Goal number one was to do a good enough job to get an ‘A’ on the project,” Belch told USA Today. “Number two, help Stanford football. Floating in the back of our mindsRead More →

Travel agencies and tour operators are now using virtual reality technology to differentiate themselves from their competitors. Agents are showing potential guests immersive virtual experiences that help the viewers better understand where they could travel and stay, and what they can do at different destinations. For hotels to take advantageRead More →

Is the $4 price tag of a Google Cardboard on Amazon too much for your budget? Don’t have the lenses and pizza box needed to make your own from scratch? Try the TinVR kit, which turns an empty soda or beer can and some felt into a virtual reality headsetRead More →

  Industrial Light & Magic, the special effects company founded by George Lucas 40 years ago to work on Star Wars, is launching a lab specifically for virtual reality projects — and will begin with Star Wars. “As this new dimension in storytelling unfolds, ILMxLAB will develop virtual reality, augmented reality, real-time cinema,Read More →

Lenovo debuted a new virtual reality headset, the Lenovo VR Goggles, at Lenovo Tech World in Beijing this week. The headset will work with Android phones, but there’s no word yet about pricing or availability. Read more about it at Tom’s Hardware.

The second annual Silicon Valley Virtual Reality Conference and Expo started this morning, and the first video footage is up. The presentations start at the 42 minute mark with opening remarks by “Cymatic” Bruce Wooden of AltSpaceVR and conference organizer Karl Krantz, who is also the founder of the escVR virtual realityRead More →

Sony is currently leading the virtual reality patent race, according to a new report from Houston-based patent consulting firm LexInnova, According to the firm’s analysis of nearly 12,000 patents or patent applications, Sony has 366 virtual reality patents or patent applications. Microsoft is close behind, with 365, followed by Samsung withRead More →

Press release: Improve Patient Care with Virtual Reality Mindfulness GLEN ELLYN, Ill. — Cubicle Ninjas‘ relaxing virtual reality application for the Oculus Rift, Guided Meditation VR allows patients to experience an exotic vacation, wherever and whenever they choose. The Beta demo app has surpassed 25,000 downloads and is already helping improve the overallRead More →

Press release: Leading universities worldwide join OSVR Open Source Virtual Reality hardware dev kits to be given to more than 20 higher education labs and research facilities SAN FRANCISCO – Organizers of the Open Source Virtual Reality, a software platform designed to set an open standard for virtual reality inputRead More →

Press release: Next Galaxy to Develop Virtual Reality Applications for Miami Children’s Hospital MIAMI BEACH, Fla. — Next Galaxy Corp, a leading technology and content solutions company developing dynamic, innovative consumer Virtual Reality experiences and technology, is pleased to announce the signing of an agreement with Miami Children’s Hospital (MCH)Read More →

Press release: HTC unveils strategic partnership with Valve; announces VR developer edition available in Spring and consumer edition available by end of 2015 BARCELONA, Spain — HTC, a pioneer in innovative, smart technologies, today announced plans to bring mass-market virtual reality (VR) one step closer. Through a strategic partnership with Valve, HTCRead More →

Sony says its Project Morpheus will be released for the PlayStation 4 in the first half of 2016, bringing virtual reality to its game console. The manufacturer revealed a new design for the headset as well as improved hardware specifications, as it prepares to release the PS4-powered VR headset inRead More →

MindMaze Announces $8.5 Million in Angel Funding; MindLeap Game System Driven by Players’ Brainwaves SAN FRANCISCO — GAME DEVELOPERS CONFERENCE – Today MindMaze, a neurotechnology company, unveiled the industry’s first thought-powered virtual reality (VR), augmented reality and motion capture game system, MindLeap. The system is based on MindMaze’s proprietary, medically-provenRead More →

John Vechey, the cofounder of Bejeweled maker PopCap Games, has created a new startup, Pluto VR, to take advantage of the opportunity that the resurgence of virtual reality has created. Seattle-based Pluto VR will focus on the software needed to make virtual and augmented reality environments more social and connected. ReadRead More →

Press release: CommonFloor Introduces Virtual Reality for consumers in Real Estate – CommonFloor Retina Bangalore — CommonFloor.com, India’s leading online real estate platform introduces CommonFloor Retina, world’s first virtual reality innovation in real estate that is available to the masses. This technological breakthrough offers ‘real’ property experience for the seekers allowing them toRead More →

When it comes to virtual reality, there are two fronts, two main technical directions that the technology is evolving in that everyone is talking about. But there’s also a third front, that hasn’t been getting as much attention, but which has the potential of being truly revolutionizing. Videos and video games OneRead More →

Press release: Open Source Virtual Reality platform gains traction with 13 new partners VR ecosystem is now supported by 38 members; Academia Support Program announced to support developers worldwide CARLSBAD, Calif. – Razer, a world leader in connected devices and software for gamers, and Sensics, a leader in high-performance virtualRead More →

Virtual reality technology is going to radically change what it means to attend church in the next fifty years — and maybe much sooner. While the technology is still in its infancy, however, virtual churches are limited experiments rather than significant outreach efforts – but this will change. “Numerous persons andRead More →

We seem to be hitting the inflection point on the old hockey-stick curve when it comes to the adoption of virtual reality technology. Consider these headlines, from just the past few days. First, the media-related news, since I’m in the media, and pay more attention to this than pretty muchRead More →

Virtual reality is about to makea huge impact on everything from gaming to business. But virtual reality may bechanging our homes as well. Here are five ways that virtual reality is impacting architecture and interior design. 1. Offering a new tool for visualizingdesign Virtual reality interfaces allow for testing newRead More →

Press Release: 4K resolution display allows fine tuning of vehicle features DETROIT With a giant screen that has more pixels than an IMAX theater, the temptation is ever present to watch a movie or hook up a video game console. At Chevrolet, however, this high-tech display is instrumental toRead More →

Hammond, Ind. — Purdue University Calumet will introduce two graduate engineering degree programs in January. The Indiana Commission for Higher Education recently granted Purdue Calumet approval to offer Master of Science degrees in Mechanical Engineering and in Electrical and Computer Engineering effective with the upcoming spring semester. Classes begin Jan.Read More →

Rothenberg Ventures, a venture capital group that invests in early-stage startups, has announced its River program, a three-month virtual reality camp for startups. The entrepreneurs get mentoring, San Francisco office space, other support — and $100,000. The cost? Just a small chunk of your company’s equity. The deadline for applicationsRead More →

Gear VR manufacturer Samsung has posted two new virtual reality-related videos from its recent Samsung Developer Conference in San Francisco. The video below demonstrates the Gear VR headset. In addition, Samsung lead designer Alex Cho talks about review research pertaining to virtual reality experience design. In the second video, below, Oculus Rift scientistRead More →

There’s been quite a bit of debate about whether violent video games can make people more violent in real life — though no conclusive research. With the advent of virtual reality — immersive, interactive experiences in which users feel as though they are actually characters inside a different world — thisRead More →

The rock band The Who has released a free virtual reality app for iOS and Android smartphones and tablets and plan to add support for the Oculus Rift as well, when that device comes out. Watch the trailer for the app below. The app was created by UK-based design studioRead More →

You may have seen the recent flood of announcements from companies jumping on the virtual reality bandwagon. Movie studios, hotel chains, car companies are releasing virtual experiences at a furious pace. Most people are either excited or confused by all the attention, but a few have been upset at theRead More →

  Robert Bosch, the world’s largest supplier of automotive parts and equipment, is training between 8,000 and 10,000 mechanics on direct-injection and breaking technology — using virtual reality. The company has launched a 750-stop tour with Oculus Rift headsets that allow the technicians to get virtual tours of the insidesRead More →

Press release: The Immersive Technology Alliance Announces Metaverse Working Group AvaCon, Cloudhead Games, SiliconArts, Cubicle Ninjas and More Join Alliance October 2, 2014 – The Immersive Technology Alliance (The ITA) is pleased to announce that AvaCon will be leading a working group pertaining to the development and interoperability of the metaverseRead More →

Luxury car maker Lexus may soon become one of the first companies in the UK to use Oculus Rift headsets to give customers test drives and the ability to see how their cars will look with their selected options, according to an article today in Automotive Management. “Things like the virtualRead More →

PolyWorld Woodland Toolkit. (Image courtesy Xin Xin.)

When I demoed my Oculus Rift game, “Black Hat,” recently, one man told me that he felt sick the previous time he tried a Rift. I convinced him to give it another go and he was surprised by how pleasant the experience was. Quite a few people become nauseous while in the Rift. PartRead More →

Press release: Second Annual Samsung Developer Conference to Focus on Global Developer Opportunities in Smart Health, Wearables, Virtual Reality and Smart Home SEOUL, South Korea–Samsung Electronics today announced the global Samsung Developer Conference will gather the growing community of developers and partners to explore software and services opportunities in smartRead More →

Press Release: Next Galaxy Corp Partners With Miami Beach Chamber Of Commerce To Host The Business Innovation And Growth (B.I.G.) Summit At The New World Center MIAMI BEACH, Fla. – Next Galaxy Corp., an innovative Augmented and fully Immersive Virtual Reality technology and content solutions for consumers, is pleased toRead More →

Education and technology are interconnected. This synergy is able to transform the world we live in. The contradictory phenomenon is that while being an early adopter of technology, education is also one of the last sectors to be fully transformed by it, due to institutional inertia and a number ofRead More →

Virtual reality headsets such as the Oculus Rift and Project Morpheus haven’t hit the consumer market yet, but virtual reality is already making a difference in many industries. The medical profession, for one, has been one of the earliest adopters of virtual reality, virtual worlds and simulations. Here are fiveRead More →

Veterans suffering from post-traumatic stress disorder often experience a cluster of symptoms, including flashbacks and nightmares, emotional numbness and hyperarousal, which results in sleeping difficulties, angry outbursts and feeling constantly jumpy. “A veteran might be mowing his lawn on a peaceful summer’s day and suddenly the smell of gasoline fromRead More →

A couple of days ago, I rounded up all the places where you can order a Google Cardboard kit. But you don’t have to settled for cardboard, if you have access to a 3D printer. Check out this guide for 3D printing your own Google Cardboard headset here. Several differentRead More →

Virtual reality is making a big comeback, and virtual worlds are being rebranded as virtual reality right and left. There’s nothing particularly wrong with that — immersive virtual worlds are a natural fit for virtual reality. But virtual reality is more than just virtual worlds with extra immersion. “Immersion squared” orRead More →

Facebook will be “investing aggressively” in virtual reality, company executives said on an earnings call yesterday. The company closed on a $2 billion acquisition of virtual reality headset maker Oculus VR earlier this week. “We’re not getting into more specifics on the exact headcounts,” said Facebook CFO Dave Wehner. “But weRead More →

Entertainment companies are piling on virtual reality, with immersive Oculus Rift experiences that they take to conventions about public venues. The latest to jump on the bandwagon is Fox, which is bringing an X-Men-themed virtual experience to Comic-Con tomorrow. According to the Associated Press, attendees will get 90 seconds toRead More →

Virtual reality camera maker Jaunt VR has teamed up with entertainment industry Variety for the first-ever virtual reality coverage of a red carpet premiere. David S. Cohen of Variety and Tara McNamara of ThatWasSomething.com co-hosted the coverage Monday night of the Hollywood premiere of “Gardians of the Galaxy.” Kenneth Voelker of JauntRead More →

Press release: ImmersiON announces strategic fusion with VRelia IRVINE, Calif. — Irvine-based ImmersiON has announced a partnership with Spain’s VRelia to combine ImmersiON’s head-mounted display technology with the Professional Head Mounted Display business unit of VRelia to provide the user with an unparalleled experience. “This is ground breaking news,” said Kevin Williams, chairman of International ImmersionRead More →

Press release: Virtual Reality in Gaming Market Expected to Reach USD 5,839.9 Million Globally in 2019: Transparency Market Research ALBANY — According to a new market report published by Transparency Market Research, Virtual Reality in Gaming Market, the global virtual reality in gaming market was worth USD 466.6 million inRead More →

Firefox is adding native support for virtual reality devices such as the Oculus Rift to its Web browser, developer Vladimir Vukićević said this week in a blog post. “We are adding native support for VR devices to early experimental builds of Firefox, so that Web developers can start experimenting with addingRead More →

Most virtual reality headsets these days follow one of two paths — they’re either peripherals that plug into a PC or a gaming console, or they’re hollow frames that users drop their smartphones into. GameFace — for now, at least — is unique. The company behind it, San Francisco-based GameFaceRead More →

The BBC is experimenting with immersive virtual reality, according to today’s blog post by Cyrus Saihan, head of business development for BBC Future Media. “When the BBC started making the world’s first regular public television broadcasts in 1936, there were only about 20,000 TV sets capable of receiving the programming,”Read More →

KZero, a UK-based virtual reality consulting company, released a slide deck today covering different approaches to virtual reality hardware. The full report, Hardware Radar for Virtual Reality: Q2 2014, was released last week.

The Federal Aviation Administration is using virtual reality in helping design and test aviation systems, according to a report yesterday in the Press of Atlantic City. Read the full article here. Read more about the FAA’s Virtual Reality Laboratory.  

I love watching YouTube demos of new Oculus Rift titles, and am a fan of PewDiePie and folks like him. Last night, however, I watched an Oculus Rift review video that wasn’t the typical player-scared-by-creepy-shadow or man-scared-by-rollercoaster or grandmother-astounded-by-Tuscan-villa. It was an opera, Senza Peso, reviewed by emart. I’ve been trying toRead More →

The arcade industry was decimated back in the mid-90’s by the advancements in consumer console games as well as a failure to adapt to changing player demographics. Virtual reality could bring it back. As a side benefit, virtual reality arcades could help drive the development of the technology, whet public appetite forRead More →