There are a lot of 360-degree videos out there and more arriving all the time. They seem to be a killer application for virtual reality. Even the lowest-cost mobile-based headsets — the kind you get for free in a cereal box — do a good job with 360-videos because they’reRead More →

Search marketers can now use Google’s VR View, Street View and Cardboard Camera apps to capture, upload and optimize 360 degree videos, virtual reality videos and images for better and easier visibility on search engines with Street View and hence without the need for a native mobile application or virtual realityRead More →

Today, most virtual reality avatars are very basic, cartoony figures, with a limited range of motions and expressions. Vendors are working to change this, and make avatars more realistic, with facial expressions that reflect those of that actual users. The technology that makes it possible involves facial, body and eyeRead More →

Dacuda, a 3D scanning and room-scale virtual reality company is partnering with  brain technology company MindMaze on a new headset that will offer positional tracing and improve social interactions in virtual environments. The new MMI headset is due out later this year and will work with Android and iOS smartphones. It will useRead More →

Press release: Space, a new virtual world, launched today with free regions LONDON — Space, a browser-based virtual world platform from Sine Wave Entertainment, opened to the public after two months of private beta and seven years of development with a free region offer. “Space is built for the creative community,” said Sine WaveRead More →

More big names names are jumping on the 360-degree video bandwagon. This fall, there were announcements from the NFL, the BBC, Sky, USA Today, Dwayne “The Rock” Johnson. National Football to launch new VR video program on Thanksgiving The National Football League, in partnership with Google and NextVR, announced last week that they are bringing NFLRead More →

The Orbi  sunglasses, which film 360-degree videos, have just reached their crowdfunding goal. The glasses raised $88,568 from 269 Indiegogo backers in just a week, and there are still three weeks to go if you’re interested in helping the company reach its stretch goals. The light-weight, water-resistant glasses connect wirelessly to aRead More →

Purdue University has received a patent for putting a picture of a nose at the bottom of a virtual reality display — and is selling the licenses to use this idea through partner Virtualis LLC. We normally all have the tip of our noses in our field of view, thoughRead More →

Disclosure: This camera was provided free by GeekBuying. After discovering that Chinese manufacturers were making some of the best Google Cardboard-compatible virtual reality headsets in the world, and at super low prices, I was curious if the same was true for 360-degree cameras, as well. So far, the answer seems toRead More →

AltspaceVR, a pioneering social virtual reality platform, announced today that it will be now offering virtual reality replays of live events. The full virtual reality environment is recorded, as well as the performances, so that future visitors will be able to experience the event as if they were there. “YouRead More →

Update: My daughter used the camera a couple of times, and then it stopped working. When she turns it on, the display window just says “Error” and it does not connect to WiFi or to its smartphone apps, and no combination of restarting or button pressing seems to make the messageRead More →

The US virtual reality market revenues will reach $38 billion in annual revenues by 2026, after an “inflection zone” over the next five years, according to Greenlight Insights, Inc. Of that, 62 percent, will be hardware revenues, and a third of total industry reviews will be in the enterprise marketing. On theRead More →

Thanks to the CoreVR option on the Matterport 3D application, real estate and hospitality companies who have Matterport Pro 3D cameras can now capture 3D models of their locations, upload them, and convert them into virtual reality for free until end of this year. Those spaces will then be ready forRead More →

Tucson Roadrunners, an American Hockey League affiliate of the Arizona Coyotes, will stream, in 360 degrees, their inaugural home opener against the Stockton Heat at 8:05 p.m. Central Time today. The team has entered into partnership with 360fly to provide viewers with 360 degree experiences of hockey games throughout this season through their videoRead More →

Steve Jobs’ widow Laurene Powell Jobs has given $10 million for a virtual reality project to the Washington Leadership Academy, a public charter school in the heart of Washington, D.C. The prize was one of ten such XQ Super School prizes awarded this year. “The prize money will be used inRead More →

There’s a battle raging now for who will be the dominant platform of the coming virtual reality metaverse. Facebook, which has been getting a big chunk of the media attention with the Oculus Rift Kickstarter and its $2 billion acquisition, has suffered a few blows lately, even as rival GoogleRead More →

Headsets Don’t Make or Break a VR Experience (or Why Content is Still King) In 1992 Indie filmmaker Robert Rodriguez made a movie with a budget of just $7,000. In Hollywood terms that’s the equivalent of a cappuccino. El Mariachi went on to gross $2 million at the box office. WhatRead More →

Three things that you might not think go together — riding a Harley through the main drag at this year’s Sturgis Motorcycle Rally, virtual reality, and the American Association of Retired Persons. But here’s the latest sign that virtual reality is rapidly becoming a new medium for all demographics and interest groups. WatchRead More →

Press release: University of Notre Dame and NextVR Deliver Football in Virtual Reality for the First Time Legendary collegiate football program teams with leading virtual reality content provider to present highlights from Oct. 15 Notre Dame vs. Stanford game NOTRE DAME, Ind. — University of Notre Dame football and NextVR,Read More →

Three 360 degree films — the Peal, Help and Real — demonstrated that immersive storytelling can pack a big emotional punch. The three films took the top prizes at the FIVARS 2016 Awards last month at the Virtual Reality Toronto event. The Festival of International Virtual and Augmented Reality Stories featured 30 titlesRead More →

Press release: IMAX and ODEON & UCI Cinemas to launch first IMAX VR center in Europe Groundbreaking Agreement Ushers in Next-Generation of Immersive Entertainment Experiences to ODEON’s Printworks Multiplex in England LONDON – IMAX Corporation today announced an agreement with leading European exhibitor, ODEON & UCI Cinemas Group, to installRead More →

It was a busy week for virtual reality announcements this week. Following on Google’s Pixel and Daydream presentation earlier in the week, Oculus showed off new hardware and software at their annual Oculus Connect conference in San Jose. The company showed off new controllers, Watch the official Oculus Connect presentationsRead More →

NBC is partnering with AltspaceVR to bring viewers virtual reality feel of the U.S. Presidential debates and will be streaming the second debate between Hillary Clinton and Donald Trump tonight at the AltSpace VR’s Democracy Plaza at 8.30 p.m eastern time. Users of AltSpaceVR will be able to join theRead More →

Fox gave away 25,000 virtual reality viewers to fans of The Simpsons to celebrate the show’s 600th episode this week. They went quick. They were Google Cardboard viewers, made of cardboard, and made by Knox Labs, one of the best-known of the companies making Google Cardboards. Fox Broadcasting Company andRead More →

Customers will purchase more than 450,000 Google Daydream View headsets by the end of the year, according to SuperData Research. Samsung’s Gear VR, Daydream’s closest competitor, is estimated to sell around 2.3 million units. However, the headset has been on the market for over a year. Daydream View will hitRead More →

Google officially announced its new Pixel phone and its Daydream View VR headset today. The live stream of the presentation was watched by more than a quarter million people. Watch the full presentation below. (The Daydream VR announcement starts at the 1:04 mark.) According to Clay Bavor, Google’s VP forRead More →

Udacity, an online platform for college courses, is now offering a VR development course — with no previous programming experience necessary. The class costs $199 per month, and runs for six months. Those who complete the program will receive a “nanodegree” certificate from Udacity — and get half of theirRead More →

Engage, a free multi-user virtual reality social platform that allows educators to create and share virtual environments and take students on virtual field trips is now available in preview edition and will launch early next year. The platform also supports business networking, worker training and collaboration, with private rooms that can accommodate upRead More →

MyWebRoom will launch a free new social virtual reality platform next month, myVR, which will allow users to create and customize private room, and hold events using mobile-based VR headsets. It could be the first virtual reality platform that allows user-created environments. Two of the big players in the space, AltSpace and vTime, onlyRead More →

More brands are likely to engage in using 360 degree video advertising, 2D digital billboards, 2D video, and even TV spots inside virtual reality environments over the next two years, the Interactive Advertising Bureau said in a report released Monday. At the same time, heat mapping analytics, emotional and story telling experiences willRead More →

Time Inc., the publisher of the iconic Life magazine that closed in 1972, is relaunching the title — in virtual reality. The new Life VR features immersive storytelling, the company said in its announcement last week, and is available as a free download in the Life VR app for iOS and AndroidRead More →

The Proto Awards gala will be held in Hollywood on October 8, and the list of nominees has been announced. Categories include Most Transportive Experience, Best Game, Best Music Experience, Best Social Experience, Best Mobile Experience, Best Interaction Design, Most Innovative, Best Original Score, Best Live Action Experience, Best Sound Design, Best Educational Experience, Best Student Experience, Best Narrative Experience, Best Independent Experience, Best UserRead More →

Sketchfab is calling on 3D creators to re-create iconic scenes from movies and is giving away two Oculus Rifts, among other prizes, to the best creations. The contest deadline is October 13, and the application details are here.   Star Wars – Deliverance of Binks by JCulley3D on SketchfabRead More →

The first lecture of Harvard’s CS50 introductory programming class, can now be viewed as a 360-degree video. It was filmed using the professional-level Nokia OZO VR camera, which costs around $45,000. This is the first time that the class is available in a format that can be viewed immersively on a virtualRead More →

Google’s Daydream virtual reality platform is now open to the public. The Daydream software development kit came out of beta, the company announced Thursday. The kit, available here for Android, has native Unity integration and native integration with Unreal Engine 4. Daydream is coming this fall, and is part ofRead More →

People watching 360-degree videos recalled the brands mentioned 28 times more than in traditional ads, according to a new report by Nielsen. Recall of 360-degree content in general was eight times higher, and consumers were three times as likely to buy after seeing an ad in virtual reality. Nielsen’s researched was conductedRead More →

Virtual reality ad platforms continue to evolve, with vendors now offering analytics for advertisements placed inside 360-degree videos, virtual reality games, and other virtual experiences. Vendors are also trying to make the ads less annoying for users by experimenting with ad types and placements. VirtualSky Denver-based VirtualSky recently rolled out the ability toRead More →

Camera maker 360fly has partnered with software company RaceRender to allow users to add custom video data displays to their 360-degree videos, the companies announced yesterday. Users can shoot the video with a 360fly camera, edit the video with the RaceRender software, and then share it to YouTube and other social media. The 360fly camera includes aRead More →

This year’s presidential election will be conducted, in part, in virtual reality. A partnership between NBC News and AltspaceVR is transforming a virtual recreation of New York’s Rockefeller Center Plaza into Democracy Plaza, where AltspaceVR users can attend debate watch parties, live discussions with political experts and political comedy events.Read More →

The social virtual reality platform AltspaceVR is doubling down on the social aspect, with interface changes designed to make it easier for people to get together. Previously, AltspaceVR — like many virtual environments — was organized around the idea of virtual locations. That doesn’t work well because when people showRead More →

IMAX will begin its virtual reality roll-out as early as the end of this year, IMAX Entertainment CEO Greg Foster said at a conference in Los Angeles this Wednesday. Moviegoers will be able to purchase bundled ticket that cover both the movie and access to a virtual reality experience located at the sameRead More →

If you spent the summer enjoying the doors and avoiding the news, then you’re one of the fortunate ones who was able to avoid the mess that is U.S. politics — but you might also have missed the flood of VR-related announcements. The amount of virtual reality news coming outRead More →

Unity Technologies is organizing series of events in US and Canada to talk to young women who are curious about careers in game development. The company behind the popular Unity game platform engine used to develop video games for PC, consoles, mobile devices and websites. Unity is also one of the most popularRead More →

Update: The folks at GeekBuying sent me a $5-off coupon to share with readers: XIAOMIVR5 So I just received a Xiaomi VR in the mail. The headset has been getting some attention in the media recently because Xiaomi is a giant brand, but the headset itself left me underwhelmed. It hasRead More →

Press release: Greenlight Insights’ Virtual Reality Strategy Conference 2016 to Address Growth and Monetization Challenges VRS 2016 takes place Nov. 1-2, in San Francisco, and will feature new research findings from Greenlight’s fall 2016 VR Industry Report SAN FRANCISCO – Greenlight Insights’ Virtual Reality Strategy Conference 2016, will take place Nov. 1-2,Read More →

The car industry has long been at the forefront in introducing new technology and has often developed new technologies from within, putting them quickly into production mostly with huge safety and ecology benefits. Sceptics might argue that much of this progress has been at the hard-fought insistence of regulators, toRead More →

Press release: The World Chess Championship Match 2016 to become the first of any sport to be broadcast in 360-degree Virtual Reality The World Chess Championship Match, to take place in New York in November of 2016, is to be broadcast live in 360-degree virtual reality, a global first for any sport.Read More →

Press release: Enterprise AR and VR Event Launched in London A new virtual and augmented reality event, focused on its disruptive impact on business, has been announced to take place on the 21st of September in London. VR World: Beyond the Hype, is the only event exclusively dedicated to enterpriseRead More →